
Excitometer Tetra Pak
An exciting and entertaining exercise for the crowd that took place at the launch of Tetra pak's 'Commit to win' campaign.
What is an Excitometer?
An Excitometer is an interactive hardware device paired with intelligent software that captures loud cheering, screaming, clapping, or hooting from a crowd and transforms that energy into a dynamic visual display. By analyzing real-time audio input, it quantifies the audience's excitement level and represents it through visuals like animated bars, lights, or digital effects on screens.

Key highlights
Real-time address to the adoring crowd
Exceptional animation display
The primary or main activity being pursued
No external hardware is necessary

How does it work?
A work of art that has been crafted specifically for the brand in accordance with its requirements, which determine how the final product will look. An external microphone that picks up the frequency and supplies the software with the input it needs. When it hits the predetermined threshold, the event that sets off the trigger will occur.
Challenges
Solutions
Effective Services That Deliver Results
Specifically Aimed Campaigns
Targeted campaigns increase engagement, optimize budget, and drive conversions for brands.
Sensor Accuracy & Reliability
Sensors must capture real physiological or emotional responses accurately.
Brand Awareness
Boosts recognition, credibility, and loyalty, driving business growth.
Event Virality & Keyword SEO
Optimized for event-specific keywords to boost organic reach and virality.
On-site Engagement & Feedback
Encourages instant reactions and feedback from users during events.
Use cases of Excitometer
A machine that dispenses free items or giveaways.
Numerous events apart from logo launches taking place.
Product launch party celebration and commemoration.
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